In 1999, Jonathan Chum, a high school senior develops Blazeboard, an open source PHP/MySQL based bulletin board, to improve upon & compete with the commercial bulletin boards on the market that offered limited functionality. Jonathan Chum releases the code as open source, and thousands of websites adapt it, making it the most popular open source PHP-based bulletin board script on the market.

In 2000, Honor Gunday, a Stanford University student, joins forces with Jonathan Chum, and together, they release Blazeboard under the myCOOL.com name as the first free remotely hosted bulletin board system. myCOOL.com is unique in 2000, in the way that it allows the users to fully customize the look and feel of the remotely hosted bulletin board and seamlessly integrate it to their own website.

In 2001, myCOOL.com attracts over 50.000 communities and over a million users, but the company closes due to lack of funding because of the dot.com bomb in 2001.

In 2005, myCOOL is recoded from ground up, with a new pespective by a new team. Now, myCOOL in addition to the original bulletin board idea is enhanced by social networking, blogging, and advanced personal profiles, friendlists and photo albums along with an advanced messaging system.

MyCOOL's mission is to make online communications more fun, easy and useful and to provide the best platform which allows this.

As the web has become more pervasive over the years, the way people communicate with each other has changed drastically. People don’t use IRC or ICQ much, people stick to their friends on MSN. People have stopped using Usenet and Newsgroups, instead, people share information and express themselves in 4 new different ways: Wikis, Blogs, Social Networks and Bulletin Boards. Blogs and Social Networks revolve around individualism while Wikis and Bulletin Boards revolve around collaboration and they each prove to be useful for their own purposes. But, each lacks the other in some form. The blogs are not about the community much, it's too self-centered and the communities are not geared towards individuals enough, people can only express themselves if they are contributing to a predefined subject on the board. With myCOOL, we wanted to take the best of all worlds and create a community of communities, blogs and people who all interact with each other from all over the world. (Yes, we do have plans for expanding globally soon).

Most blogs, social network sites and bulletin boards were geared towards nerds and geeks, requiring that the user know how to write code or at least some CSS and HTML. We wanted even the most basic users to take advantage of myCOOL, so we kept it easy.